This may be a bias opinion due to the fact that I love the LG phones so much. Well, I have an LG CU575 = The model before the Shine and it has practically the same layout. I LOVE this phone, its stood up all kinds of damage for up to a year. I have a friend who has a Shine, well, at my best friends birthday party, they tried to throw me off the dock into the river, when they did, I grabbed my friend with the Shine's shirt and brought him in with me. After they recovered the phone from the bottom of the river, all I had to do was soak it in alcohol and put it on rice and it works perfectly again! They're very durable and extremely spacious with memory. Without a memory card, I downloaded 275 ringtones on his Shine. So I believe it's a very good and durable phone!