They are a huge company.? I was looking at Yahoo's quick guide for the top cell phones and I saw phones that I've owned and when I looked at who carried those phones ALLTEL wasn't even listed. Why? Alltel is just as big as Verison..They both use the same CDMA towers. I would assume that YAHOO a huge and well known search engine would give people fair searching options for cell phones and other items when asked. What else are you not showing people?